Digital collaboration in supply chain logistics

Logistics is always collaboration. Between shipper and recipient of goods. Between disposition and driver. Between cleaning, factory and warehouse.
What has changed is complexity. Transport is now more heavily regulated, more documented and more digitally integrated than just a few years ago. At the same time, companies are under cost pressure and work with smaller teams.
In this situation, it becomes clear that collaboration only works reliably if information is structured, up-to-date and can be used digitally by all relevant parties involved.
That is the core of collaborative logistics.

When collaboration fails due to data structures

In practice, transport-relevant requirements are rarely in one place: Unloading conditions are maintained in CRM or TMS, loading requirements are in TMS, security rules are found in the PDF and pre-loading restrictions are in the Excel list. Internally, these structures function more or less. Externally, they reach limits, because no business partner works with the same system landscape or the same “data language.” Requirements must be transferred, interpreted, or manually reconciled. Changes are not applied everywhere at the same time. Temporary information is lost.

The result is no major system failures — but many small friction losses, such as

Queries and delays

Misguided trips

multiple checks

Unnecessary additional costs

Inefficient processes with unnecessary manual work

Collaborative logistics starts where these frictional losses are systematically reduced.

What collaborative logistics means

Collaborative logistics does not mean that everyone involved must use the same system. Rather, it means:

  • Requirements are recorded in a structured manner
  • They are clearly classified
  • They remain up to date
  • Eligible partners can use them digitally
  • They can be reused across systems

This creates a common reference — independent of ERP, TMS, WMS, Yard or Driver App.

The systems will remain in place, but the data basis will be shared.

How Loady enables collaborative logistics

1. Common database instead of silos

Loady provides structured, standardized master data on transport-relevant requirements — for industrial companies, logistics service providers and other partners along the supply chain. This allows location, loading and unloading requirements to be maintained once and can be used by authorized partners.

No duplicate data maintenance, no version conflicts

‍ No individual interface solutions

‍ Fewer manual reconciliations

Digital reuse in existing systems

The requirements can be integrated into eProcurement, ERP, TMS, WMS, yard or telematics systems. Drivers access it via existing apps or browser-based views. Information is not rewritten — but reused.

More planning security

Fewer media breaks

3. Transparency along the process chain

When all parties involved access the same structured information base, there is less room for interpretation. Consistent data enables collaborative logistics.

Dispatchers plan more reliably


Drivers are better prepared


Locations work more stably


Quality requirements are met in a comprehensible manner

4. Quality assurance in sensitive processes

Correct compliance with pre-loading restrictions, cleaning requirements and safety rules plays a central role, particularly in regulated areas such as the chemical industry or food and feed production.

Fewer truck rejections

Reduction of multiple cleanings

Minimize risks

Efficient use of resources

Typical CRM systems that Loady complements

Loady supplements existing CRM systems as a neutral, standardized database for logistics-relevant customer requirements — regardless of the provider used and without invasive system adjustments. Typical CRM environments for our customers:

  • salesforce
  • SAP Customer Experience (SAP CX)
  • Microsoft Dynamics 365
  • HubSpot CRM
  • Oracle CX
  • Zoho CRM
  • Sugar CRM
  • Pipedrive CRM

Use in relevant logistics areas

The data provided by Loady is used in logistics areas where there is a lot of manual coordination effort today:

Planning & scheduling
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Site & door processes
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E2E processes O2C/ O2D
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Partner communication
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Driver onboarding
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Freight tender
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Preliminary checks
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Integration into existing system landscapes

Digital enablement does not take place in isolation, but always in conjunction with existing systems and tools. In most companies, the system landscape has grown historically and comprises various ERP, TMS, yard and specialized logistics solutions. It is precisely this heterogeneity that represents one of the biggest hurdles to continuous digitization.

Loady does not replace existing systems. Instead, Loady ensures that logistics-relevant master data is consistent, checked and available for use across systems. In this way, existing applications can continue to fulfill their role while information arrives where it is needed in the process.

This integration makes digital enablement possible independently of individual systems. Information is consistently available — for planning, execution and evaluation — and forms the stable data basis for automation and further digital initiatives.

SAP 4/HANA
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eProcurement
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eCommerce
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Driver Apps/Telematics
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eECD - ECLIC -Bulkvision
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Uniform use during transportation

CRM systems are the place where customer requirements are documented. Loady ensures that these requirements do not remain isolated, but are incorporated into operational supply chain systems in a structured way and can be made available to logistics partners in a digitally usable way. The same loading and unloading requirements are used:

  • when ordering freight (shippers)
  • during order processing and planning (freight forwarding)
  • during operational implementation (driver)
  • during pre-checks and automated processing

Loady combines CRM, ERP, TMS, driver apps and yard systems — and ensures that information is used consistently and consistently.

Why this is relevant for transport management

Transport processes are under high efficiency and cost pressure. At the same time, logistics partners are changing more frequently, teams are becoming smaller and processes should be more automated. In this environment, it is crucial that requirements cannot be explained but can be used — directly on behalf, at the right time, for the right role.Companies that use Loady in a TMS context:

  • reduce inquiries and incidents
  • increase planning security
  • Relieve scheduling and customer service
  • create the basis for automation

A good TMS only really becomes powerful with good data.

Make charging and unloading requirements usable directly in the TMS
Enable match-making between requirements and performance
Increasing planning security for shippers and freight forwarders
Strengthen digital collaboration with logistics partners
Portraitfoto Stefanie Kraus.

Stefanie Kraus
Co-Founder & CEO

If necessary, we can help you calculate the benefit case, which shows the benefits and savings potential of Loady for your company — with a comprehensible method, real figures and a clear ROI assessment for a well-founded decision.

Explore Loady
Industry solutions

Loady's unique data model is designed for liquid, bulk and general cargo transportation. Logistics in all industries benefits from clear information and seamless digital collaboration.
Automotive

Precise delivery processes are crucial in the automotive industry — Loady ensures clear transport requirements and prevents delays.

Chemistry

Whether raw materials, specialty chemicals or distribution - Loady delivers clear transportation requirements and prevents delays.

Construction industry

In the environment of large construction sites, dynamically adaptable, clear loading and unloading requirements are essential for safety, efficiency and on-time delivery.

Distribution and retail

With clear loading requirements, route planning and time window management run better - and logistics centers can better calculate when goods arrive and are redistributed.

Food and feed

In particular, liquid transport due to the risk of product contamination — but also deliveries of packaged goods — benefits from clear requirements for safe loading and unloading.

Manufacturing

In industrial production, clear requirements help to reduce loading times and errors, and thus also rework, which ensures the flow of materials and has a positive effect on production and logistics costs.

Mechanical engineering

In mechanical engineering, Loady supports the mostly time-critical delivery of materials and the delivery of finished goods - often in special sizes with special customer requirements.

Transport and logistics

Logistics service providers benefit from clear requirements and reduce waiting and downtime, empty and extra km — they also enable new drivers to be onboarded quickly.

Waste management and energy

Energy generation, waste incineration and recycling are part of KRITIS, whose requirements Loady sustainably supports, particularly when instructing truck drivers and service providers.

Logos von acht bekannten Unternehmenssoftware-Anbietern: Oracle, Manhattan Associates, Coupa, Salesforce, SAP, Soloplan, Körber und Tesisquare, in zwei Reihen angeordnet.

Connect Loady to your business processes

Loady fits directly into existing ERP, TMS, yard, eCommerce, procurement and telematics systems, so that all charging requirements are automatically available in its own corporate and logistics systems.

Support as needed

We'll guide you through the onboarding process and, with introductions and best practices, ensure that your team is quickly trained and can take action. If necessary, we can help you create and update data sets in Loady.

That's what our say
customers about Loady

“Loady enables us and also our partners in the supply chain to identify and utilize potential for improvement. Loady provides the necessary transparency about loading and unloading requirements, not only for our own loading points, but also for our logistics partners and customers.”
Anja Keller
Head of Logistics Execution
“If we can save just 1% of our costs by connecting to Loady, this will directly improve our business results by the six-figure range. Then we will also have to factor in fewer risk premiums, be able to service more orders and be more competitive overall. In turn, our customers benefit from this.”
Konstantin Kubenz
ceo
“With Loady, we no longer have to define driver requirements individually, but can use them consistently. Our customers have access to this data and incorporate it directly into their communication with freight forwarders. Changes are automatically passed on so that everyone is always informed. Loady thus makes standardized processes easier for customers and freight forwarders.”
Björn Scheren
ceo
“The implementation of new functions and improvements to existing features makes it much easier for us to maintain data on Loady. By integrating with other systems and introducing CSV mass uploads, we have been able to reduce the effort required to initially maintain a data set by 80-90%. Loady thus enables us to increase the quality of our loading and unloading requirements very efficiently.”
Mücahid Kalafat
End2End Officer — Industrial Petrochemicals

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