We transform logistics through smart, digital networking
Founded in 2023 out of the chemical industry, we have set ourselves the goal of resolving a long-standing media gap in industrial logistics and ensuring smooth first and last miles with our data hub for sharing charging requirements.

We bring up logistics
The next digital level
Digitalization and automation in a fragmented logistics sector characterized by cost pressure, lack of drivers and skilled workers pose complex challenges for shippers, recipients of goods and their service providers. With our standardized data hub for charging requirements, we are shaping the future of logistics through intelligent networking and efficient collaboration.

Our company stands for innovative solutions, optimized processes and seamlessly connecting partners.
With modern technology, a pragmatic “hands-on” understanding and an outstanding team, we create digital bridges that make the logistics sector more sustainable, faster and smarter. Together with our customers and partners, we develop standardized solutions that create real added value — today and for the future. Let's advance digital collaboration in logistics together!
Our founding
and management team
We want to make logistics processes smoother, more efficient and more sustainable — all over the world. To this end, our neutral, standardized, interoperable platform offers a completely new type of collaboration for the first time and breaks with companies' previous - rather poor than right-wing - data silos. For us as a startup, it is of course a huge challenge to establish an innovative, disruptive approach as a new standard, but we see ourselves fully up to it. It's not the first time we've done this, we have a great, professional, dedicated team and work closely with our customers and partners. As a company, we want to expand across Europe and internationally and generate sustainable growth for our investors.
All parties benefit from Loady: manufacturing companies and their logistics service providers. The manual follow-up and, above all, troubleshooting of truck specifications, safety equipment, technical equipment, opening hours or exact geolocations simply could not continue. Today, we're already talking about a cross-industry solution that is meeting high demand for packaged goods and liquid transportation. With standardized charging requirements from Loady, we are already enabling digital collaboration in logistics and setting a clear signal for the future. Our goal is to use data from Loady to support a variety of use cases in industrial logistics and to create the greatest possible added value for our customers.
Loady is about sharing and sharing current loading and unloading requirements, i.e. a whole new category of “master data” that is now structured, classified and available in multiple languages for the first time. This creates the greatest added value for our customers when they can use them securely and digitally directly in their processes, i.e. in the applications and systems they use. A high level of interoperability through the availability of standard interfaces for business systems such as ERP, TMS, eProcurement, yard management, eCommerce, telematics and other operational applications is therefore an absolute must. Here, software architecture, technologies used and our development team go hand in hand.
Key milestones
Integration into logistics processes for over 5,000 transports
Structured data and links to multilingual views for drivers and dispatchers are directly integrated into the SAP Transportation Management (TM) system at customer sites across Europe and the USA, and made available in 13 languages.
Integration into logistics processes
Erstmalig werden strukturierte Daten und Links zu mehrsprachigen Ansichten für Fahrer und Disponenten direkt in SAP TMS und den Frachtauftrag übernommen.
Seed financing round of 3.2 million euros
Strong partners such as MBG Baden Württemberg, Startup BW, KST Invest, Chemovator and various private individuals are investing 3.2 million euros to further establish Loady in Europe.
Third co-founder on board
The third co-founder, Dennis Jantos, starts at Loady and takes on the role of CTO.
Loady development starts
Founders Stefanie Kraus and Elzbieta Wiankowska are launching Venture Loady at Chemovator, BASF's business incubator. With technical input from experts from various business areas at BASF, Evonik, Bertschi, Lanfer and Talke, the development of the first master data platform for charging requirements begins.
International expansion
As an investor, do you want to be part of our next growth phase? Then feel free to contact us here.
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